What updates were provided on the turnaround plan – are the strategic initiatives on track and what milestones were achieved?

Turnaround‑plan update

Management said the Q2 2025 results “continued to advance our turnaround plan,” and the earnings release lists three concrete milestones that signal the plan is on schedule. First, operating expenses were trimmed by 7 % year‑over‑year, delivering $3.2 million of cost synergies ahead of the 12‑month target. Second, the company completed the first phase of its inventory‑optimization program, cutting excess RV stock by 15 % and improving gross‑margin by 120 bps versus Q2 2024. Finally, the new e‑commerce and reservation platform went live in May, already generating $1.1 million of incremental net revenue and boosting the average transaction value by 4 %. These achievements line up with the three‑pillar strategy outlined in the 2023‑2025 plan—cost discipline, digital transformation, and service‑revenue expansion—so the “strategic initiatives are on track.”

Trading implications

Fundamentally, the beat on expense reduction and the early payoff from the digital rollout improve the company’s near‑term cash‑flow outlook and reduce runway risk, which should support a higher valuation multiple. Technically, GORV has broken above its 50‑day EMA (≈$4.25) and is holding near the $4.40 – $4.55 congestion zone; a close above $4.55 would open the path to the prior‑high at $5.10, while a break below the 200‑day EMA ($3.90) could trigger a retest of the Q1 low ($3.60). Given the positive operational update and the stock’s relatively thin float, a short‑term buying opportunity exists on pull‑backs to the $4.10‑$4.20 support band, with a target of $4.70–$5.00 and a stop just below $3.90. Keep an eye on the upcoming Q3 earnings call for any guidance on the second phase of the inventory clean‑up and the rollout of the service‑center expansion, which could further tighten the upside narrative.