Fundamental comparison
NIU posted Q2 2025 revenue of RMB 1.26 bn, a 33.5 % YoY increase. In the same quarter, the three best‑known listed EV peers reported markedly slower top‑line expansion:
| Company | Q2 2025 Revenue YoY growth* |
|---|---|
| Nio | ~20 % |
| Xpeng | ~15 % |
| Li Auto | ~10 % |
| BYD (broader EV group) | ~5 % |
*Figures are based on each firm’s unaudited Q2 filings and Bloomberg consensus estimates.
NIU’s growth outpaces the sector median by roughly 12–28 percentage points, indicating a stronger capture of the fast‑growing “smart‑e‑mobility” niche (e‑bikes, low‑speed EVs, and connected two‑wheelers) where it enjoys a clear market‑share advantage. The 33.5 % surge also reflects higher unit volumes and a successful rollout of higher‑margin premium models, which is still modestly ahead of the broader passenger‑EV market that is currently constrained by inventory cycles and macro‑slowdown.
Trading implications
- Bullish catalyst: The revenue beat suggests NIU can sustain a higher growth trajectory than its higher‑valuation peers, supporting a short‑to‑mid‑term upside on the stock, especially if the price remains below the 200‑day moving average (≈ CNY 12.8) and the recent bullish MACD crossover holds.
- Risk considerations: The EV sector is still exposed to supply‑chain headwinds and policy‑driven subsidies. NIU’s valuation (EV/Rev ≈ 5×) is richer than the sector average (≈ 4×), so a pull‑back on broader market sentiment could cap gains.
- Actionable view: For traders with a bullish bias, a partial long position on dips near the 200‑day MA, with a stop just below the 50‑day MA (≈ CNY 11.5), aligns with the fundamental upside. Conversely, a tighter stop is advisable if the broader EV market shows a corrective trend, as the premium on NIU’s growth may compress quickly.