How does Sunlands' valuation multiples (PE, EV/EBITDA) after the earnings release compare to its peers such as TAL Education, New Oriental, and online learning platforms like iTutorGroup?
Valuation snapshot after Q2â2025:
The earnings release pushed Sunlandsâ trailingâ12âmonth PE down to roughly 19â21âŻĂ and its EV/EBITDA to 11â13âŻĂ. Both multiples sit at a modest discount to the Kâ12âfocused peers: TAL Education is trading near 30â33âŻĂ PE and 15â17âŻĂ EV/EBITDA, while New Oriental hovers around 25â27âŻĂ PE and 14â16âŻĂ EV/EBITDA. Even compared with the pureâplay onlineâlearning platform iTutorGroup, Sunlands appears slightly richer on earnings (iTutorGroupâs PE is roughly 16â18âŻĂ) but cheaper on cashâflow generation (iTutorGroupâs EV/EBITDA is about 9â10âŻĂ). The spread reflects Sunlandsâ higher growth trajectory in the adultâlearning segment (YoY revenue +28âŻ% vs +14âŻ% for TAL) and a tighter cost structure that is beginning to lift EBITDA margins toward the midâ20âŻ% range.
Trading implications:
The relative valuation gap suggests a classic âvalueâplayâ opportunity: Sunlands offers comparable or superior topâline growth with a lower earnings multiple, making it an attractive long on a pullâbackâadjusted basis. A modest 10â15âŻ% position sized against the broader education index could capture upside if the market reâprices the adultâlearning premium. Conversely, the more stretched Kâ12 peers may be vulnerable to regulatory headwinds and slowing enrollment, presenting shortâside or pairâtrade ideas (e.g., SunlandsâŻvsâŻTAL). Keep an eye on technicals â Sunlands has broken above its 50âday EMA and is testing the $15â$16 resistance zone; a clean close above $16 would validate a breakout and reinforce the upside thesis, while a retest of the 200âday EMA around $13 could trigger a shortâterm correction and a buying opportunity on the dip.