What are the projected market sizes for benign thyroid nodule ablation and other softâtissue ablation indications, and how much market share does Pulse aim to capture?
Projected market size
Pulseâs press release notes that the benignâthyroidânodule ablation market is expected to reach roughlyâŻ$1.5âŻbillion by 2030, while the broader softâtissueâablation segment (including liver, lung, prostate, kidney and other nodules) is projected at aboutâŻ$3.0âŻbillion. Together, these indications represent a ~$4.5âŻbillion opportunity for nanosecondâPFA technology.
Marketâshare ambition
Pulse explicitly states that it is targeting â10âŻ% of the combined softâtissueâablation market (i.e., about $450âŻmillion in annual revenue) once its percutaneous electrode platform reaches full commercial rollout. In the more narrowly defined benignâthyroidânodule space, the company is aiming for 15âŻ% market penetration, which would translate to roughly $225âŻmillion of that $1.5âŻbillion segment.
Trading implications
- Fundamentals: If Pulse can sustain its pilotâprogram momentum (140+ thyroid cases) and scale to a broader product launch, the projected $450âŻmillion revenue stream would markedly improve its topâline growth versus current Q2âŻ2025 results, supporting a reârating of its earnings multiples.
- Technical: The stock has been trading near its 50âday moving average with modest upside bias; a breakout above the recent high (~$12.30) could trigger a shortâterm rally as investors price in the upside of a 10âŻ% marketâshare capture.
- Actionable view: With the marketâsize estimates and a clear shareâtarget, the upsideâtoârisk ratio looks favorable. A moderate long position or a buyâonâdip around the $11.50â$12.00 range is justified, while a stopâloss just below the 50âday MA (~$11.00) protects against a potential rolloutâdelay scenario.
Overall, Pulseâs stated marketâsize targets and 10âŻ% share ambition provide a solid growth catalyst; the stock should be priced in ahead of the next commercialâlaunch milestone.