Mattel Announces New Brand Organization Leadership and Marketing Integration; Roberto Stanichi Promoted to Newly Created Role of EVP and Chief Global Brand Officer

(NASDAQ:MAT) EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel, Inc. (NASDAQ: MAT) a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, today announced a new brand organization leadership team to enhance Mattel’s global brand management strategy and accelerate growth of its entertainment business. Roberto Stanichi has been promoted to the newly created position of Executive Vice President and Chief Global Brand Officer to lead Mattel’s global bra