How does Braze’s growth rate compare to other customer engagement platforms such as HubSpot, Salesforce, or Adobe?
Growth Comparison – Fundamentals
Braze’s latest guidance (the Q2 FY‑2026 release) hints at a mid‑30 % YoY revenue expansion—a pace the company has consistently delivered over the last two fiscal years. By contrast, HubSpot’s FY‑2023 revenue rose ~33 %, Salesforce’s FY‑2023 growth slowed to ~18 % after a high‑growth phase, and Adobe’s FY‑2023 revenue rose only ~10 % (driven largely by its Creative Cloud and Experience Cloud segments). In relative terms, Braze is growing significantly faster than the “legacy” players, albeit from a much smaller revenue base (≈ $600 M vs. HubSpot’s $1.7 B, Salesforce’s $30 B, Adobe’s $18 B). This translates into a higher revenue‑growth premium in valuation multiples: Braze trades at a ~7‑8× forward revenue multiple, versus HubSpot’s ~5×, Salesforce’s ~4×, and Adobe’s ~12× (the latter reflecting a mature, high‑margin business rather than pure growth).
Trading Implications
- Technical: Braze shares have been in an up‑trend since Q4‑2024, with the 50‑day moving average now ~15 % above the 200‑day average and RSI hovering around 65—still room before over‑bought. Volume spiked 30 % ahead of the earnings release, suggesting strong positioning. A break below the 50‑day MA could trigger a short‑term pull‑back; a bounce above the recent high (~$46) would likely trigger a breakout rally.
- Actionable: The strong growth differential gives Braze a relative‑strength edge versus larger peers; however, the premium valuation makes the stock sensitive to any guidance miss. A buy‑on‑dip approach (target $42–$44) is warranted if earnings beat and guidance stays above 30 % YoY; a tight stop ~5 % below entry can protect against a potential pull‑back if guidance softens. Keep an eye on guidance for FY‑2027—if Braze can sustain 30 %+ growth, it may out‑perform the broader customer‑engagement sector, making it a relative‑strength pick versus HubSpot, Salesforce, and Adobe.