What impact will the dividend have on the stock's total return relative to peers in the asset management sector?

T. Rowe Price’s $1.27 quarterly payout translates to an annualized dividend of $5.08 per share. At the current market price (≈ $115‑$120) this works out to a ~4.2 % yield, which sits at the top‑end of the asset‑management peer group, where most large‑cap managers (e.g., BlackRock, Vanguard, State Street) are hovering between 1.5 % and 3 % yields. Because the sector is traditionally growth‑oriented, a higher‑than‑average yield adds a sticky, cash‑return component to TROW’s total‑return profile that many peers simply lack.

In practice the dividend will generate a modest price‑adjustment on the ex‑dividend date (a drop roughly equal to the $1.27 payout) and then a boost to the one‑month and three‑month total‑return calculations as the cash is received. For yield‑focused investors, TROW’s total return will look more attractive relative to peers, especially in a risk‑off environment where steady cash flows are prized. Technically, the stock is likely to find support near the ex‑div dip, offering a buying opportunity for traders who want to capture the dividend and benefit from the higher yield. If the market continues to price‑in the dividend, TROW could out‑perform its sector peers on a total‑return basis, provided earnings growth remains on track.