Streaming on Roku Surpasses Broadcast Viewership in the U.S. for Third Consecutive Month

(NASDAQ:ROKU) SAN JOSE, Calif.--(BUSINESS WIRE)--Today, Roku (NASDAQ: ROKU), the #1 selling TV operating system (OS) in the U.S., Canada, and Mexico*, announced a major industry milestone: For the third consecutive month, U.S. viewers spent more time streaming content on Roku-powered devices than watching traditional broadcast television. According to Nielsen data**, streaming on Roku-powered devices accounted for 21.4% of all TV viewing time in the U.S. during July, surpassing broadcast TV’s 18.4% share. Th