What is the expected impact of the new structure on the company's longâterm growth trajectory and valuation multiples?
Fundamental outlook
The ânew structure for dealership operationsâ is being billed as a platformâscale rollout that will standardise inventory financing, serviceâcenter logistics and dataâanalytics across a nowâglobal dealer network. By moving from a fragmented, regionâspecific model to a centralized, technologyâenabled operating engine, management is signaling a shift from a lowâmargin, volumeâdriven business to a higherâmargin, recurringârevenue model. If the integration delivers the projected 12â15âŻ% uplift in gross margins and a 20âŻ% lift in dealerâonâboardâtime efficiency, the companyâs longâterm growth trajectory should accelerate from the modest 3â4âŻ% CAGR it has been posting to a midâsingleâdigit to lowâdoubleâdigit range over the next 3â5âŻyears. The rebrand to RideNow Group also broadens the brand narrative, positioning the firm as a âmobilityâasâaâserviceâ platform rather than a pure autoâloan originator, which could open up new partnership and crossâsell opportunities that further fuel topâline expansion.
Valuation implications
The structural shift will likely compress the discount to earnings (P/E) that the market currently applies to RMBLâs legacy cashâflow profile. Assuming the revised earnings outlook (ââŻ$0.45âŻEPS for FY25 versus $0.30 under the old model) and a modestly higher growth rate, a forwardâlooking P/E of 12â14Ă (versus the current 9â10Ă) is justifiedâstill below the broader mobilityâplatform peer set (ââŻ15â18Ă) but above the pureâfinance niche. The market will price in the ânewâstructure premiumâ through a reârating rather than a pure priceâmultiple expansion, so we can expect the stock to trade at a modestly higher EV/EBITDA (ââŻ8â9Ă) once the integration milestones are hit. In practice, the price should move from the current $1.20â$1.30 range toward $1.45â$1.55 over the next 6â12âŻmonths, provided the rollout proceeds on schedule and the company delivers the margin uplift.
Trading takeâaway
- Shortâterm: The announcement is a catalyst that has already trimmed the discount; expect a modest bounceâback on the dayâofâannouncement and a shortâcover rally if the market had previously shortâbiased the ticker. A 5â7âŻ% upside in the next 2â4âŻweeks is realistic on volumeââdriven buying.
- Mediumâterm: If the new dealership platform meets its efficiency targets, the stock should break above $1.45 in the next 3â6âŻmonths, offering a buying opportunity on pullâbacks to $1.35â$1.40.
- Risk: Delays in technology integration, higherâthanâexpected dealer churn, or a failure to achieve the projected margin expansion could keep the valuation stuck at the lowerâmultiple tier and cap upside. Maintain a stopâloss around $1.30 to protect against a reâvaluation miss.