How will the opening of Lowe's 130,000âsqâft store in Phoenix affect Lowe's (LOW) sameâstore sales growth forecasts?
Impact on SameâStore Sales Forecasts
The 130,000âsqâft flagship opening in Phoenix is a newâstore addition, so it does not directly feed into LoweâsâŻ(LOW) sameâstoreâsales (SSS) metric, which only measures stores that have been open at least one year. Consequently, the current SSS growth guidance (typically 3â4âŻ% FYâ24â25) is unlikely to be revised solely because of this single opening. However, the size and location of the storeâsituated in a highâtraffic, mixedâuse âSouth Bridge Marketplaceâ anchored by ALDIâsignals strong demographic demand and a âgoldenâzoneâ footprint that management can use to extrapolate future SSS trends. Analysts often view a new flagship as a leadingâindicator of regional demand; if the store quickly exceeds traffic expectations, analysts may upgrade the forwardâlooking SSS outlook for the broader Phoenix market and for other similarlyâsized stores in comparable growth corridors.
Trading Implications
Fundamentals: The new store adds roughly $100âŻmillionâplus of annual sales potential (based on Loweâs average $800â$900âŻperâŻsqâŻft annual revenue). While this lifts total revenue, the incremental effect on EPS and free cash flow is modest (â0.5â1âŻ% of FYâ25 guidance). The marketâsentiment score (70) is bullish, suggesting investors already view the development favorably. If management cites the Phoenix store as evidence of strong âcoreâplusâ expansion, analysts may raise FYâ26 revenue and EPS forecasts by 1â2âŻ%, which could lift the stock modestly (5â8âŻ% upside target) given Loweâs 12âmonth priceâtoâearnings ratio (â10â11Ă) still below peer Home Depot.
Technical: LOW is currently trading near its 50âday EMA with modest upside momentum. Breaking above the recent high (~$260) could trigger a shortâterm breakout, while a break below the 20âday EMA (~$250) may trigger profitâtaking. Volume spikes accompanying the news suggest a shortâterm bullish bias.
Actionable Insight
- Buy on pullâback: If LOW retraces to the $250â$255 range with volume support, consider entering a modest long position (target $280â$285) on the expectation of a modest EPS upgrade and continued sectorâstrength (housing starts, DIY demand).
- Risk: The upgrade is contingent on the storeâs performance and broader macro (interest rates, housing market). Keep a stopâloss ~3âŻ% below entry. If the stock cracks below $245, the bullish case weakens, and a shortâterm correction may be underway.