Klaviyo Advances AI-first B2C CRM with the Launch of Marketing Agent and Customer Agent

BOSTON--(BUSINESS WIRE)--Today at its flagship event K:BOS, Klaviyo (NYSE: KVYO) unveiled its Marketing Agent and broadly released its Customer Agent. Together they establish Klaviyo as the AI-first B2C CRM; unifying data, marketing, service, and analytics in one platform to give consumer brands a competitive advantage. These agents set the foundation for Klaviyo’s vision to become the first autonomous B2C CRM designed for the AI era. Built on top of Klaviyo’s data platform (KDP), Klaviyo’s AI-