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Netflix's Advertising Strategy Promises Big, with 40M Ad-Supported Viewers and Unique Ad Integration Plans, Analysts Says After Event

Summary

Oppenheimer analyst reiterated Outperform rating on Netflix with price target of $725. Netflix showcased robust content slate, ad partnerships, & upcoming ad platform launch. Ad revenue ramp may take time. Other analysts maintained Neutral/Sell ratings.

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Article published on May 17, 2024 by benzinga