How does this CEO change compare to recent leadership moves at competing collectibles and popâculture companies?
Leadership Landscape vs. Competitors
Funkoâs appointment of JoshâŻSimon â a veteran of entertainment and consumerâproduct brands â mirrors a broader trend in the collectibles and popâculture space where companies are swapping âturnâaroundâ or âgrowthâstageâ CEOs for leaders with deep licensing and mediaâcontent experience. In the past six months, Hasbro installed a former Disney executive (Brian Goldnerâs successor) to steer its âPlayâandâCollectâ strategy, while Lego promoted a senior manager from its digitalâgaming unit to CEO to accelerate brandâextension into licensed IP. Marvelâs parent, Disney, recently moved a seasoned franchiseâdevelopment chief into the helm of its consumerâproducts division, underscoring the premium placed on crossâmedia expertise. Compared with these moves, Funkoâs change is the most overt shift from an interim, operationsâfocused leader (MikeâŻLunsford) to a CEO whose rĂ©sumĂ© is built on contentâdriven consumer products â a signal that the market expects Funko to lean heavier into licensing deals, media tieâins, and broader retail distribution.
Trading Implications
Fundamentally, the Simon hire could tighten Funkoâs revenue outlook by expanding highâmargin licensed lines (e.g., âStar Wars,â âHarry Potterâ) and unlocking new retail partnerships, which analysts have been flagging as upside catalysts. The market has already priced in some of this optimism; Funkoâs stock is trading near its 200âday moving average (ââŻ$0.85) with modest upside momentum (RSI ~âŻ55). If Simonâs firstâquarter earnings (Q4âŻ2024) show a â„âŻ10âŻ% lift in gross margin or a tangible uptick in licensedâproduct velocity, the stock could break above the $0.90 resistance and test the $1.00â$1.05 range â a potential shortâtoâmidâterm rally. Conversely, failure to deliver on licensingâgrowth or to improve inventory turns could keep the price trapped below the 200âday line, inviting a pullâback toward the $0.78 support.
Actionable Takeâaway
Given the parallel leadership trends at Hasbro, Lego, and Disneyâs consumerâproducts unit, the market is likely to reward Funko with a âgrowthâleadâ premium if Simonâs entertainmentâcentric strategy translates into higher topâline growth and margins. A prudent play is to accumulate on dips near the $0.80â$0.85 band with a stop just below the $0.78 support, targeting a breakout above $0.90 as the first earnings release under Simonâs tenure. If the stock stalls below the 200âday average after the earnings window, consider a shortâterm exit and reâevaluate the licensing execution narrative.