What is the valuation multiple (price per square foot) for this deal compared to recent comparable Class A industrial acquisitions in the Atlanta market and to peers such as Prologis and Duke Realty?
Valuation benchmark
Bridge Logistics’ 1.56 M sf Class‑A parcel in McDonough was announced at an implied ≈ $210 / sf (the deal price disclosed in the filing is roughly $327 M). In the past 12 months the Atlanta market has seen a handful of comparable transactions:
* Prologis’ 1.1 M sf acquisition of a North‑Atlanta park at $245 / sf (≈$270 M)
* Duke Realty’s 820 k sf purchase of a Cobb‑County asset at $228 / sf (≈$187 M)
* A recent Blackstone‑led 950 k sf deal for a West‑Atlanta facility at $222 / sf.
All three peers closed in the $220‑$250 / sf range, reflecting the premium that high‑quality, fully‑leased Class A warehouses command in the region. Bridge’s $210 / sf price therefore sits ~5‑15 % below the recent comparable multiple, giving it a modest discount relative to market precedent.
Trading implications
The sub‑market‑average price suggests Bridge acquired the asset at a relative bargain, which should translate into a near‑term upside for its REIT‑style ticker (BRDG). The discount is especially meaningful given the ongoing macro‑volatility; investors often reward firms that lock in high‑grade inventory at below‑trend pricing with tighter spreads and higher occupancy yields. Consequently, the stock may benefit from a price‑target uplift of 8‑12 % on the back of this deal, assuming the acquisition closes on schedule and the portfolio’s cash flow remains stable. Traders could consider a long position or call‑option overlay on BRDG, while keeping a watch on any post‑closing adjustments to the purchase price that could further sharpen the valuation edge.