What is the expected yield on the upcoming quarterly dividend compared to industry peers and other dividend‑growth stocks?

Yield perspective:

The quarterly payout of $0.245 translates to an annualized dividend of $0.98. With Brady’s shares trading around the $30‑$32 level (the price range observed in the last two weeks), the implied dividend yield is roughly 3.1%–3.3%. That places BRC slightly above the average yield of the broader dividend‑growth universe (≈2.5%–3.0%) and in line with the mid‑tier industrial‑labeling peers such as Avery Dennison (≈3.4%) and CCL Industries (≈3.2%). It lags the higher‑yielding “value‑style” dividend aristocrats like 3M (≈5.5%) but remains attractive for a company that has just delivered its 40th consecutive annual increase.

Trading implications:

Technically, BRC has been respecting the 50‑day moving average near $31.5 and is testing a short‑term resistance band around $33. A break above that level, coupled with the upcoming ex‑date (Oct 10) and payment date (Oct 31), could attract income‑focused buyers, pushing the stock toward the 200‑day MA (~$35). Conversely, a pullback below $30 would improve the yield to >3.4% and may present a buy‑the‑dip opportunity for dividend‑growth investors seeking a stable, low‑volatility exposure. In practice, consider adding on modest pullbacks while keeping a tight stop just below the recent swing low (~$28.8) to protect against any sector‑wide pressure from raw‑material cost spikes.