BARK Migrates to Ordergroove and Shopify to Unleash New Subscriber Experiences

NEW YORK--(BUSINESS WIRE)--BARK, Inc. (NYSE: BARK) (“BARK”), a leading global omnichannel dog brand with a mission to make all dogs happy, has successfully migrated its expansive subscriber base, representing 13 million direct-to-consumer orders in fiscal year 2025 and hundreds of millions in recurring revenue, to Ordergroove, the leading enterprise subscription platform, and Shopify for its eCommerce engine. The move unifies BARK’s customer experience and recurring revenue onto a single scalab